Dave Koekebacker

I am

What I'm good at

  • Product ownership
  • UX/UI design
  • E-commerce

A quick introduction...

"Everything has a chance to be successful with the right amount of energy put into it"

I’m an experienced product owner with a proven track record in the world of E-commerce, SEO, online marketing campaigns, UX/UI design and consultancy. 

These different specialisations brought me to the role of product owner, which allowed me to combine all my previous experience into one role and further expand each day.

What makes me excited are big challenges, and bringing smiles to stakeholders and colleagues alike when a solution is tinkered just right.

I love functioning within multi-disciplinary teams and sharing successes and milestones with each other.

I can help with the following

Platforms & systems

  • WordPress, Joomla, Drupal, TYPO3
  • Magento, Shopify, OpenCart, WooCommerce
  • Cloud solutions such as Google Suite, Microsoft Azure
  • Hosting solutions, CloudSites, Virtual Private Servers etc.
  • Marketing platforms such as UnBounce, GTM, Google Analytics, Google Ads, Calendly, AdRoll

Design & prototyping

  • Persona workshops
  • Wireframing & clickable prototypes
  • User Experience design / journeymapping
  • User Interface Design

Product ownership

  • Managed two teams of 150 off-shore developers
  • Managed in-house QA department & design department
  • SCRUM working methods. bi-weekly sprints, daily standups etc.
  • Product Roadmapping with stakeholders, ensuring tight deadlines


  • Digital campaigns
  • Search Engine Optimization
  • Reporting results, ROI, budgets
  • Lead farming

Organisations I've worked with/for

What they say about me

Let's figure out how we can make your products grow!

Just looking for a chat? Business opportunities? Wanting to catch a coffee in downtown Geneva? It all sounds great to me! Let me hear from you.